We partnered Jamaican musician and actor Davo with Notorious Creamery for a family-friendly lifestyle activation at the brand’s Fort Lauderdale shop. The collaboration captured Davo visiting the creamery with his nieces as they sampled a variety of colorful ice cream flavors, creating a playful and authentic content moment rooted in family, community, and local culture. Through in-store storytelling and social media-friendly visuals, the partnership highlighted Notorious Creamery’s vibrant product assortment while aligning the brand with Davo’s charismatic personality and growing cultural presence.